Automation · Content and publishing
Turn the text of a promotion into a video with Pictory over WhatsApp
You send your promotion text on WhatsApp and an AI agent builds the video in Pictory, shows you the preview and renders it.
How do I turn the text of a promotion into a video without leaving WhatsApp?
You write the promotion text to the Met on WhatsApp and say which network it is for. The Met checks how much you have left in Pictory, picks a Spanish voice from your account and your brand kit, and builds a vertical preview it sends you in 2 to 5 minutes. If something does not work for you, such as the title or a clip, it fixes it on the same preview, at no cost. Once you approve it, it renders it and sends you the MP4 link in 5 to 15 minutes. Stock clips and music cost nothing; video and voice minutes come out of your Pictory API subscription.
What starts it
When someone asks for it
It starts when someone at the business writes to the Met on WhatsApp with the text of a promotion and the network where it will run. There is no trigger to configure: the Met handles it inside that conversation.
A manual task: someone on the team runs it with a button, or asks the Met for it in chat.
Who runs it
Content Met that makes videos in Pictory
Studio team
This is not a named, seeded Met. It is an internal Met, with Pictory connected, that serves the owner or the marketing team on WhatsApp: its work ends when the person has the link to the video they approved.
Channels: WhatsApp
What you need connected
- Pictory Create and promote
5 steps · 7 tools
The procedure, step by step
Each step shows the tool that runs. They belong to the real connector: if one of them stopped existing, this page would not build.
- 1
Check the balance before starting
The Met checks usage against your plan: video minutes, premium voice minutes and AI Credits. If there is not enough for a video, it tells you before building anything.
- 2
Pick the voice and the brand kit
The Met lists the premium voices on your account filtered by language and your brand kits by name. It uses the kit you set in the skill, so the video carries your logo, colors and fonts.
- 3
Build the preview
With the promotion text, the voice, the kit and the vertical 9:16 format, the Met asks Pictory for the storyboard without rendering. It takes 2 to 5 minutes and returns a preview URL the Met sends you on WhatsApp.
- 4
Fix what you ask for on the same preview
If you reply "smaller title" or "change the clip in the second scene", the Met applies the change to the preview and the same link shows it. Editing the preview costs nothing.
- 5
Render the approved version and deliver the link
When you say it is good, the Met renders that preview with everything it had and checks the job until it finishes, in 5 to 15 minutes. It sends you the MP4 link, which also includes the thumbnail and subtitles.
Before you start
What you need ready
The Met solves none of these for you. If one is missing, the automation stops there.
-
Pictory with an API subscription, connected in Met
The Pictory account needs an active API subscription; the standard plan alone is not enough. In Met, open Connections → Pictory → Connect and sign in with that account.
-
A brand kit in Pictory
Create the kit in Pictory with your logo, colors and fonts, and write its name in the Met's skill so it uses it in every video.
-
An internal Met on WhatsApp
Assign a Met with the Pictory skill to the team's WhatsApp line. The text arrives through that conversation and the video comes back the same way.
The limits
What this automation does NOT solve
Better said here than discovered halfway through the rollout.
-
It does not post the video to Instagram, TikTok or YouTube: it gives you the MP4 link and uploading it to the network is another step.
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It does not write the promotion for you: the video comes from the text you send. If the price or the date is wrong in the text, it is wrong in the video.
-
It does not ask for confirmation in the chat before rendering if the action is on. This procedure only renders the preview you approved, but the admin decides which actions stay on.
-
It does not save the video as an editable project in Pictory unless you ask: without that, Pictory says every change after the render needs a new render.
FAQ
Questions about this automation
Yes. Pictory makes 16:9, 9:16 and 1:1. This procedure uses 9:16 because it is the format for stories and reels, but you can ask for another one in the same message.
It depends on your Pictory API subscription: the render uses video and voice minutes. Stock clips and music cost nothing, and neither does editing the preview.
You ask for the change on WhatsApp and the Met applies it on the same preview. A new scene or a new element, or some music changes, need a new preview.
Pictory allows it when the video is designed scene by scene, and it uses AI Credits. This procedure uses stock clips, which cost nothing.
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Want this automation running on your own data?
We will show it to you with your accounts connected, not with a canned demo.