Automation · Operations and reporting
Ask on WhatsApp which keywords your competitors have that you do not, with Serpstat
Ask on WhatsApp which keywords your competitors have: an AI agent finds them in Serpstat with their volume and difficulty.
Which Google keywords do my competitors have that my site does not?
You write to your Met on WhatsApp something like "which keywords are competitors beating us on?". The Met first checks your Serpstat credits, finds the domains that compete with yours, lists the keywords of the competitor you choose and finds the ones your competitors have and your page does not. Then it checks the volume, CPC and difficulty of those keywords and replies with the ones most worth working on. Everything comes from the Serpstat API, with your account and your credits: the Met does not create projects or start audits in this procedure.
What starts it
When someone asks for it
It starts when someone on the team asks the Met about competitors or a specific page. Each query runs on request and spends its own credits; this procedure does not leave a scheduled report.
A manual task: someone on the team runs it with a button, or asks the Met for it in chat.
Who runs it
SEO analytics Met with Serpstat
This is not a named, seeded Met. It is an internal Met with Serpstat connected: its work ends when it delivers the keywords you are missing with their volume and difficulty, or when it tells you which query it could not bring and why.
Channels: WhatsApp
What you need connected
- Serpstat Research and analyze
6 steps · 5 tools
The procedure, step by step
Each step shows the tool that runs. They belong to the real connector: if one of them stopped existing, this page would not build.
- 1
Check the available credits
The Met checks your Serpstat API credit usage before starting. That query has no cost, and if you have few credits left it tells you before going on.
- 2
Find your competitors
The Met lists the domains that compete with yours on Google and asks which one you want to compare with, if you did not say so in the message.
- 3
See the competitor's keywords
The Met lists the keywords the chosen competitor ranks for, to understand which searches it shows up in.
- 4
Find what your page is missing
With your page URL, the Met finds the keywords your competitors rank for and your page does not. Those are the gaps worth reviewing.
- 5
Measure volume and difficulty
The Met checks the volume, CPC, competition and difficulty of those keywords, to separate the ones people search from the ones almost nobody types.
- 6
Reply with the keywords to work on
The Met replies on WhatsApp with the competitor, the keywords you are missing and their volume and difficulty, sorted so you decide where to start.
Before you start
What you need ready
The Met solves none of these for you. If one is missing, the automation stops there.
-
A Serpstat account with API credits
Every query spends credits depending on the method, at the standard Serpstat API prices. Serpstat offers a free 7 day trial.
-
Serpstat connected in Met
In Met, open Connections → Serpstat → Connect and sign in with the Serpstat account the admin authorizes.
-
An internal Met your team writes to
A Met with Serpstat enabled and a WhatsApp line your team uses to write to it. It is not a customer conversation: it is an internal query.
The limits
What this automation does NOT solve
Better said here than discovered halfway through the rollout.
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It does not write or publish the content. It gives you the keywords; writing the page or the article stays with you or with another automation.
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It is not free. Every query spends credits from your Serpstat account depending on the method; only the credits query has no cost.
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It does not audit your site in this procedure. Starting an audit spends audit credits and is done only if someone asks for it separately.
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It does not alert you by itself when a competitor wins a keyword. Someone on the team asks for each query; this procedure does not leave a scheduled alert.
FAQ
Questions about this automation
Yes. The Met repeats the gap search with each URL you give it, and each query spends its own credits.
Because the other queries spend them and that one has no cost. That way you know whether they are enough before asking for several queries in a row.
Yes, with the single page audit tool, which spends 10 credits per scan. It is not part of this procedure: you ask for it separately.
Yes. Serpstat queries run on a country's Google database, so tell the Met where you sell.
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Want this automation running on your own data?
We will show it to you with your accounts connected, not with a canned demo.